Your benefits
Advantages of microtargeting
Personalized approach
Targeted
delivery
Maximum efficiency
Results that convince
Luxury real estate is usually an offer for a very specific target group. The same applies to the sale of luxury yachts. In both cases it is about a particularly demanding audience. You probably haven’t thought about how you can use social media to convert this target group into new customers.
Yet it is so simple, quick, inexpensive and promising!
We do the hard work – you sign the deals
We do the hard work – you sign the deals
Microtargeting:
precise targeting for maximum results
Using geodata, behavioral analyses and demographic profiles, we target precisely those customers, who are relevant to your offer. This leads to higher conversion rates and more effective use of your advertising budget.
Our team of experts
Our leaders each have more than twenty years of experience in their domains.
Christof Becker – CEO and Strategic Leader
Christof Becker, MBA and CEO of CB Management GmbH, brings decades of C-level and consulting experience in real estate, consumer goods, and retail. He is responsible for the strategic direction and positioning of Luxury-Link.eu, whether as a consulting partner, OEM, marketing agency, or operational partner for our clients.
His vision: Redefining customer relationships in the luxury market with cutting-edge methodologies.
Dr. Klaus Holthausen – AI Specialist for Data-Driven Insights
Dr. Klaus Holthausen is a leading expert in artificial intelligence, specializing in social media data analysis. At Luxury-Link.eu, he provides critical audience insights for market research and campaign optimization. His AI algorithms generate precise micro-targets, factoring in psychological attributes and purchasing power to identify the most valuable customers.
His goal: Harnessing technology and data intelligence to make marketing decisions measurably more successful.
Michael Deutz – Expert in Social Media and Performance Marketing
Michael Deutz is a content specialist and pioneer in social media marketing since 2010. As the founder of one of the leading digital communication agencies, he and his 22-member team focus on innovative creations and campaigns, earning him a stellar reputation in the industry.
His focus at Luxury-Link.eu: Precise audience targeting for maximum reach and conversion rates.
Case Study
‘The Elements Resort’ successfully advertised throughout Europe
Customers within six months
smaller cost per acquisition*
* €21.05 cost per acquisition compared to an industry average of €38.09. Source: wordstream.com
Targeted microtargeting for real estate and luxury goods.
We designed a campaign for the project “The Elements Resort” on the Polish Baltic coast that involved very specific target groups (including expats). The project was advertised throughout Europe. What does our client say:
“The digital genome technology enabled us to tap into new customer groups. Precise targeting via social media and accurate performance measurement led to very successful campaigns. The microtargets took into account not only purchasing power, but also psychological factors such as archetypes. In fact, we were able to celebrate our first successes just a few weeks after the start of the campaign. Peninsula Property benefited greatly from the collaboration with CB Management GmbH.”
Reference Letter, Jesus Vilar, Peninsula Property
